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Spring 2024
Apr 21, 2024
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Information Select the desired Level or Schedule Type to find available classes for the course.

ASEC 54600 - Communication And Issues Engagement For Agricultural Professionals
Credit Hours: 3.00. In this eight-week online course, students will be exposed to science communication and issues engagement principles. The course is designed primarily for those with little or no formal communication training. Topics include evidence-based best practices for communicating science; news media and social media influences on controversial science; how to monitor controversial issues; and major theoretical perspectives and strategies for engaging the public on food and agricultural science.
3.000 Credit hours

Syllabus Available
Levels: Undergraduate, Graduate, Professional
Schedule Types: Distance Learning

Offered By: College of Agriculture
Department: Ag Sciences Educ & Comm

Course Attributes:
Upper Division

May be offered at any of the following campuses:     
      West Lafayette Continuing Ed
      West Lafayette

Learning Outcomes: 1. Integrate best communication practices from the literature for engaging audiences about agriculture and science. 2. Analyze audiences and design appropriate messaging based on audience characteristics and needs. 3. Develop and adapt communication strategies for science-based controversial issues. 4. Formulate evidence-based strategies to anticipate controversial issues in agriculture and science.


Restrictions:
May not be enrolled as the following Classifications:     
      Freshman: 15 - 29 hours
      Sophomore: 45 - 59 hours
      Freshman: 0 - 14 hours
      Sophomore: 30 - 44 hours

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