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ENTR 31000 - Mktg Mgmt For New Ventures |
3.0 | LEC 3 3.0 |
3.0 | DIS 0 3.0 |
3.000 Credit hours Syllabus Available Levels: Undergraduate, Graduate, Professional Schedule Types: Distance Learning, Lecture Offered By: School of Management Department: Office of The Provost Course Attributes: Upper Division May be offered at any of the following campuses: West Lafayette Learning Outcomes: 1. Validate new business concepts and business models. 2. Conduct primary market research with prospective customers. 3. Apply the financial knowledge necessary for sales forecasting and cash flow management. 4. Optimize channels and intermediaries necessary to reach customers and users. 5. Identify and recruit talent for an entrepreneurial team. 6. Persuade investors and partners to support an entrepreneurial venture. Prerequisites: Undergraduate level ENTR 20000 Minimum Grade of D- or Professional level ENTR 20000 Minimum Grade of D- |
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