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| COM 60211 - Seminar In Global Strategic Communication |
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Credit Hours: 3.00. This course provides students with a global perspective in strategic communication and provides knowledge and understanding of how to address communication issues with international audiences. This class emphasizes such questions as how strategic communication plans can be successfully implemented in other countries and how plans can be measured and evaluated. Prerequisites: Graduate student in communication and COM 60111. Permission of department required. Typically offered Fall Spring Summer.
3.000 Credit hours Syllabus Available Levels: Undergraduate, Graduate, Professional Schedule Types: Distance Learning Offered By: College of Liberal Arts Department: Brian Lamb School of Comm May be offered at any of the following campuses: West Lafayette Continuing Ed West Lafayette Repeatable for Additional Credit: Yes - May be repeated up to 2 times Learning Outcomes: 1. Understand the role of theory in international strategic communication. 2. Understand the unique role of ethics when implementing or evaluating strategic communication programs in international contexts. 3. Understand the specific role of strategic communication across a sample of nation states. 4. Understand the unique challenges presented by developing strategic communication plans globally. 5. Evaluate global strategic communication programs. Restrictions: Must be enrolled in one of the following Levels: Graduate |
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