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| HORT 43500 - Developing An Agricultural Startup |
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Associated Term:
Spring 2020
Learning Outcomes: 1. Become critical thinkers. 2. Gain an understanding of marketing principles and theory. 3. Develop an understanding of marketing information available to horticulture industry professionals and how this information can be used. 4. Identify the four kinds of resources managers use. 5. Develop an understanding of financial terminology sufficiently to communicate with financial professionals and make informed decisions. 6. Construct and use an income statement, balance sheet, strategic profitability model, and cash flow budget. 7. Establish a level of confidence in creating a business plan as a tool to assess, create, and communicate a business concept. 8. Understand how to manage people in the workplace. Required Materials: Technical Requirements: |
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