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Syllabus Information

 

Spring 2016
May 03, 2024
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Information Use this page to maintain syllabus information, learning objectives, required materials, and technical requirements for the course.

Syllabus Information
COM 60111 - Seminar In Strategic Communication
Associated Term: Spring 2016
Learning Outcomes: 1. Understand the context in which strategic communication operates and the dynamics changing the profession, its work, and its value to clients and society. 2. Understand the theories which underlie strategic communication. 3. Understand the processes of the development and implementation of comprehensive communication strategies. 4. Strengthen writing and presentation skills relevant to strategic communication through course assignments.
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